Lazada: Improving further and beyond in online shopping

For us online users, we consider online malls that don't have brand as scam the first thing we see them. However, even if a website has brand name but it doesn't have a good customer service, it won't do no good. It's not always an advantage to have a good brand online since they actually slimmer room for errors. One voice of a customer that rants about your brand can easily sent out to millions in online that will lead for your brand to be destroyed. For online shopping malls they have different approach since they are still new and no initial benchmark to compare from. One particular website that took a lot of risk is Lazada Online Store. Why did they expose themselves to that kind of a risk? It was due to Filipinos not yet accustomed to online shopping. A lot of Filipinos go online constantly but not all of them go online to shop. It helped catapult in the local online shopping as one of the key players in the Philippines. Despite becoming available in the country, some Filipinos still are missing out a lot on this online trend. We should learn to face facts that we have about online shopping.

As we get indulged in high tech devices as consumer, we are slowly adopting and equipping ourselves to become tech-ready in online shopping. Add fast Internet connection to is and the tech device purposes goes beyond the imagination. Combining these two allows us to boundless possibilities to make usual offline activities available in online as well. Now that the online community is increasing, it has now opened the doors for this online store to further increase its reach. The intention of them is to give quality service to their customers from their sincere efforts. They sill managed to be at par with the online shopping standards but still pulled off some unconventional approach for their customers. On top of the usual payment methods like credit cards or Paypal account, they made Cash on Delivery or C.O.D. available for payment method as well. They even offer delivery fee to be waived besides their very flexible online payment method.

Depending on the shipment address, delivery fee will vary. If a customer hits more than the one thousand pesos order value, delivery fee will be for free. A typical manufacturer warranty ranging between 1-2 years will be provided to the customers. Customers can get seven-day free returns on any items they bought that has defect. It serves as a proof that Lazada aims to ensure their customers are taken care of. Personally, I really saw their drastic change in customer service support. They even improved on their delivery. Before my first order, it took almost two weeks before my orders were delivered. Comparing it from the last order I did a couple of weeks ago, I received the item as early as the next day. Usually, delivery takes 2-5 days for Manila delivery, but I doubt they will delay in delivery longer than the promised duration nowadays.

Lazada: You can never go wrong with a user-friendly online store

Sometimes, we just wonder and set certain expectation when visiting some place. This is a situation where you are leaving out of town. We think of things that we will be experiencing once we get there. Travel time won't even be regarded as long as we know we will be having the time of our lives. It's natural for anyone to think of pleasure over sacrifice.

However, we have limits in deciding especially if it doesn't make sense. This is applicable to online users as well. Given that we have high-end computer and very dependable Internet speed, an outstanding online experience is expected from us. However, it should not only the factor. Connecting online to browse various websites is one of the main factors why Internet matters nowadays. Website niche are typically presented differently depending on their online industry. Website was only text based during the initial days of Internet. Websites then weren't highly regarded by many and only appreciated by bookworms and researchers.

As a matter of fact, Internet wasn't widely used yet at that time. Internet only begun to became popular when website became more appealing to the users. Online users started to notice websites when it supported media files, which helped enhance its appearance. Internet has now become part of our lifestyle. It also gave us a way to communicate. The prime of what Internet and computer can bring is still faraway. Speaking of lifestyle, I really like connecting online to shop on online malls. Anyone can do it as long as they have Internet connection and a computer.

I usually pick Lazada whenever I shop online. What keeps me coming back to their website is that it is easy to load and posses great user interface. Personally, they are one of the best user-friendly online malls. This online store won't give their first time visitors a hard time accessing their website. Unlike other online stores in the country, they optimized their website to have decent load speed despite having a lot of images on their content.

This is actually based from my own experience since I only have an average data speed. Their website performed well when I was accessing it. Their product details can be viewed quickly by just clicking the "Quick View" button. It doesn't necessarily require you to visit the actual product page just to see the product details. You can place you mouse pointed on the product image and it quickly zooms the area you are mouse hovering. The feeling is like it's right in front of you. Their shopping cart is very easy to use that's why it's one of the features that I like. You can easily add and remove items within their shopping cart page. You can just add all the items you see and decide later on the shopping cart which one to remove. This makes online shopping faster and more efficient compared when customers shop on traditional malls.

Yes to Online shopping

Online had help steer our lifestyle to the digital modern era. However, it is also flooded with negative information and scams. Almost every time when a new website is seen by online users, initially they think of it as a scam especially if it is not a known brand. Having a brand name will do no good if it will be represented by a weak customer service online. Big brand names usually have a more challenging task when it comes to maintaining their online presence. It only takes just one error of exposure in online and it can lead for their brand to diminish. For Ecommerce, it's way different when it comes to brand since everybody is a new player online and that they have no bench mark yet. Among them, one of the few online stores that took a huge risk is Lazada.

How come they took that risk? It's simply because Filipinos are still understanding to understand online shopping. Online users in the Philippines are quite overwhelming in numbers but not everyone knows online shopping. But their gamble actually paid off, it helped them build their brand on a much quicker phase as compared to their competition. A lot of Filipinos haven't tried online shopping during the early rise of online shopping in the country. Inevitably, we all know that online shopping will rise and it's just a matter of time. With the rate we’ve been through, we transcended quickly than what we anticipated.

We are now slowly transitioning on a high tech lifestyle with the release of high tech devices lately. Our lifestyle in online may even evolved further with new tech devices being supported by high Internet speed. Combining the two mentioned elements allows us now to do some of our offline activities in online. With the rise of online access that is growing everyday in the country, it allows them to expand its reach and influence online. Lazada's effort purely provides great online service to their customers. Although they stick to some common online shopping options, they still added other options to make it more enticing to their customers.

Conventionally, online customers pay via credit card or PayPal but they offer Cash on Delivery or C.O.D. as well to their customers. The Philippines’ Online Shopping Mall waives free delivery availability besides their very friendly online payment options. Delivery fee are actually based on where the shipment will be delivered. As long as transaction value is above one thousand, delivery fee will be waived. Customers will receive 1-2 years of manufacturer's warranty when they buy from them. 7-Day free returns are also offered to customers who may encounter defects. This is how they ensure their customers will get the best service they deserve.

Despite offering a lot of positive unconventional payment methods, they continue to look for ways to give Filipinos more than what they deserve in online. Just recently they re-opened their PayPal payment method and now accepts credit card installment online. As of this point, it is only open for BDO account holders.

Customers no stranger to online shopping anymore

Online shopping is now a thriving industry worldwide. With the arrival of various International Ecommerce companies on various regions, it only paved way for strengthening this online industry. However, investing business on the Ecommerce industry in South East Asia was initially very challenging for most prospect business investors in the past. It's actually not a surprise since the market audience in South East Asia was still small at that time. Among the online population, only a few of them possess their own credit card. Even if there are some credit card owners within the population, only a few will consider conducting online transactions. Anyone in the Internet is actually aware of the existence of online frauds and scams.

Usually, the credibility of traditional offline business has more weight than online business. Given that we get to deal face to face in offline business, we feel more secured than online business deals. However, we sometimes fail to realize that we are missing out on legit online businesses, which offers better. Online malls usually offer lower pricing compared to traditional offline malls. Online malls regularly offer great discounts that give them edge to customers. This is actually their only way to convince customers to try online shopping over offline shopping.

A perfect example is Lazada, which is also launched in key countries of South East Asia. They are actually one of the few online stores in the country who offered a wide array of selection that we only see in traditional malls. Their introduction of Cash on Delivery as an alternative payment method was the first time offered by an online store. By offering this option, it helped them reach quicker and more effective success compared to previous online stores that failed to thrive here in the country. They just turned one year last year, yet they already achieved so much for just a short span. A lot of competitors came out of nowhere since their arrival in the country last year. It's a proof that it opened the eyes of local businessmen about the potential of Ecommerce in the Philippines. It's unimaginable on how online shopping will further evolve in the country. With their overall service experience to their customers, they won the hearts of the local online audience.

With C.O.D., cash can be used a way payment by customers who can't pay online the conventional way. It dramatically increased the number of potential customers since anyone can pay in cash. On top of their alternative payment method breakthrough, they also offer free delivery as long as the transaction value exceeds one thousand pesos. Shipment fee of the Philippines’ Online Shopping Mall will be shouldered as long as the overall transaction value of their customers is one thousand pesos and up. With Cash on Delivery with Free delivery, it is a combination that will entice users to choose online malls over traditional malls. Time will only tell how far can online shopping take its service to local online consumers.

LazadaPH: Addressing my shopping needs with quick access

Most of us typically expect something and set our own standards when we visit certain places. For instance, if you are going for a vacation, we measure what is out there for us once we visit the location. As long as we have the thought that we will be getting what we want, we won't care anymore about other details such as travel time. It's only natural if we analyze gain over loss. Depending on how much we want it, that's the only tolerance level you can take. It’s apparent to any online users. It’s expected from us that we get decent Internet experience given that we have high tech computers and very reliable Internet speed. But not all of it should come from them. One of Internet's main purpose is it allows us to go online and visit website. Some websites are presented very differently depending on their niche.

Back when websites were just starting, they only pure text on their website for their online user's viewing. It's usually just researchers or bookworms who appreciated websites during their text based of content days. During those days, Internet was still unknown by many or not used by many. Internet usage increased when websites started to look pretty and eye catching. It only started when websites evolved on its appearance with the assistance of media files and design compatibility. Internet eventually evolved our way of communication, as it also became part of our lifestyle. The future is bright for this great combination. I really like to connect online since it allows me to online shop wherever I may go. All I need is just an Internet capable device and Internet connection. I usually go to Lazada Philippines website.

Actually, the website's interface and quick website load is not hard to appreciate at all. Their website is actually one of the most user-friendly online mall. Any online user won't have a hard time accessing their website. Their website speed is highly regarded even if they have a lot of images, especially their product images. Even if I was using an average Internet speed, my experience on browsing their website was still excellent. There was no issues on browsing their website. It's actually faster and easier to view their product details with their ""Quick View"" button. It doesn't need to load and bring you to another page just to see the product details.

It has a feature that allows you to zoom on images by just mouse hovering on it. You can almost see like it's just in front of you. I really like their shopping cart that is very easy to use and comes in handy. Their online shopping cart allows you to add or remove any items in just one go. Decide later between two items and add them both on the shopping cart to discard one of them later on. This dramatically saves a lot of time to the local online customers as they won’t need to dig deep just to find out if it is available or not. This also helps their users a much-needed better customer experience. This has become essential for online users since online became in demand.