Miyerkules, Hulyo 17, 2013

Showing all the cards to online customers

For us online users, we consider online malls that don't have brand as scam the first thing we see them. For us, it’s nearly similar to dealing with a stranger offline. It’s almost impossible for people to give trust right away whenever involved in a scenario where they feel not secured. It is also required to have an efficient customer service in online especially when you have an established brand name. It’s pretty much the same with offline. If a company is highly branded, this gives them less room for mistakes in online. A silly exposure of mistake in online can have their brand ruined. It's slightly different for Ecommerce websites since they have no predecessors to compare to, giving them a clean slate to online users. Coming in, website like Lazada Mall to a lot risk when they arrived in the country.

Why is it they took too much risk? They actually had no choice since online shopping is still new for them. There are millions of online users in the Philippines, but not all will consider online shopping. It helped catapult in the local online shopping as one of the key players in the Philippines. Some of us are still hesitant in online shopping despite its meteoric rise in the online scene, which leaves them missing out on online opportunities. Let's be honest everyone that online shopping can make it way easier for us. With the rate we are going through in the technology transition, we will soon incorporate high technology devices as part of our necessity.

The possibility of further tech development as part of our lifestyle is even made possible with the support of high quality Internet speed. This allows our usual offline activities available for online accessibility, which makes it easier for us. As a result, the online community base is growing exponentially allowing them to further expand their reach. They are dedicated in making sure that their customers will get great experience while shopping on their online mall. Although they stick to some common online shopping options, they still added other options to make it more enticing to their customers.

On top of the usual payment methods like credit cards or PayPal account, they made Cash on Delivery or C.O.D. available for payment method as well. Customers can actually avail free delivery availability on the of the excellent payment method flexibility they are already offering. Delivery fee will vary depending on the location of the shipment address. Delivery fees will be free of charged as long as orders go beyond one thousand pesos. Just like buying from traditional malls, they will provide manufacturer's warranty to their customers. Customers will also receive free return for any items that have manufacturer's defect. It serves as a proof that Lazada aims to ensure their customers are taken care of. This is how they can prove to everyone that they can be trusted and is a legit business unlike how online malls are perceived initially by the local online users.


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