A
lot of online websites have its loyal online visitors that visit them more than
a regular occasion. Local online users should always have a purpose in visiting
a specific website. Website owners should make sure that browsing on their
website should always be an ease for online users. Right now, numerous websites
with different niche are being put to live by website owners everyday. It's
always helpful for websites who give online visitors experience great user
interface. As for Ecommerce websites, this will lead them to gain extra sales.
A lot of online malls are available who offer great deals to their customers,
however, some of them don't have a great website with decent user interface to
support it.
It's
not about giving the lowest price most of the time in Ecommerce since there are
some instances that are online mall websites that don't excel in user
interface. This also reflects how customers perceive their credibility as an
online mall. A website may instantly be tagged with a bad impression if they
don't offer acceptable user interface standards of their customers in general.
Local online customers may think of these online websites as scams or frauds.
Nowadays, the Ecommerce industry is thriving in the country. As far as I know, this only started last
year. Local Internet users didn't even consider online shopping a year before
that. Filipinos usually check local online classified ads posting to check for
good deal second hand items rather than go for brand new. Shopping online will
more likely lead some online customers to get exposing in getting scammed.
After
Lazada arrived last year, it changed the scenery in online shopping in the
Philippines. To give local online customers an upper hand, they offered an
alternative payment method called Cash on Delivery or simple called C.O.D.
Since online customers are not required to pay right away, the tendency of
getting scammed is highly unlikely since they are not required to pay right
now. Local online customers have the upper hand with this payment method.
Usually customers pay in cash only after they receive their orders on which
they selected Cash on Delivery as their way of payment. We are no longer held
to shop online just because we don't have a credit card. I also like how they
presented their website navigation to their local online customers by making it
as user friendly as possible. Unlike other online stores, customers who will
visit them for the first time will surely find it easy to use. Their website is
quite easy to understand on first glance that almost any first time user will
find it easy to navigate. It's almost impossible for any local online customer
to get lost since they can access the category menu on all of their website. It
can easily showcase different kinds of categories to their local online
customers. It makes it very convenient to the local online users since they
know where to check the items they want immediately.
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