Lazada: What makes an online mall attractive

All local online users are familiar are familiar on how to browse online. Therefore, local Internet users usually have their own websites that they occasionally visit. Each website should give local online users a reason on why they should stay on their website. Website owners should make sure that browsing on their website should always be an ease for online users. It's very rare nowadays that no new websites is put to live once a day. It helps that online visitors enjoy the user interface of a website. This can eventually help improve sales. Try to think if a certain online mall will offer great deals but it is hard to navigate and understand. Sometimes great deals won't be enough since customers will just move on to another website that may offer a second best deal but very convenient to use. Credibility of online malls is usually reflected upon this.

Customers may give online malls a bad reputation if they encounter bad user experience with them. Badly treated online customers may lead for them to spread the word that a website is a scam, which is worse. Ecommerce is actually a rising industry in the Philippines nowadays. As far as I know, this only started last year. The local Internet community didn't even consider shopping online prior to last year. Local online users seek second hand items or products on local online classified ad websites. Customers are exposed with a high rate tendency of getting scammed online with online shopping.

This all changed when website like Lazada was launched in the country. They offered Cash on Delivery or simple called C.O.D. as alternative payment method, which allowed online users to try online shopping. Unlike other online malls, this convinced local online customers to not worry when dealing with them since they don't need to pay upfront. Advantage is on the online customers side since they are risking more ahead of the final transaction. After orders are handed over to their customers, that's the only time customers that selected Cash on Delivery as their payment method to pay in cash. This allows us not to be limited in payment method since credit cards is not the only option to pay online but also via cash. I also like how they presented their website navigation to their local online customers by making it as user friendly as possible.

No need to worry about not understanding their website navigation even if you are a visitor for the first time. They can easily understand how they can shop on their website by just having a glance at their website. Local online customers won't be lost on their website since they can easily access the category menu whenever they want wherever they may be on the website. They offer huge selections that are grouped accordingly that it will help local online users to browse thru their interest. Their category selection allows customers to directly go to their category interest.