Martes, Hunyo 18, 2013

LazadaPH: A payment method that made the difference in online

Nowadays we have other options besides the conventional shopping on traditional malls. It allows customers to become in control on when to do their shopping. This is actually fitting for customers who don't control their busy schedule. This may be for employees who work for night shift like customer agents or whatever. They are the ones that truly like to start their activity during nighttime. Sadly, this makes it really hard for them on their lifestyle. It's actually a limitation factor for them when you come to think of it. For these people who have this kind of schedule, they can only shop during their weekends. Their shopping time is required to be scheduled unlike others who can do it freely anytime.

On the brighter side, Ecommerce is stating to grow in the country. There are a lot of online stores being put up as of late. Online shopping just started to boom last year. It all started when Lazada was launched last year. They were one of the first online malls to offer huge selections similar to a traditional mall. They are also available in other key countries of South East Asia. Ever since they arrived in Asia, the Ecommerce industry started to grow. It's clear evidence that they were successful on their launch on the Asian market. It was a perfect opportunity for them since there is only a few competitions in the market. It was actually a challenge for them in the Philippines. The reason it was hard is because the local online community are not open to online shopping at that time.

The majority of the population is actually afraid that paying online will risk their credit card details. What makes it worse is that most of the local online users are not credit card owners. It is one of the reasons why Ecommerce took a while before it thrived in the country. We may be aware that it is widely used on other countries, but we never experienced it. The problem with us is that we judge it right away. Another thing that makes Ecommerce stagnant is because we don't trust online stores. It's only natural that we assume that there's a chance we can get scammed online. Combining these reasons will give a business a hard time in convincing any customers to try their website. However, Lazada's penetration in the local market was different since they offer an alternative payment method that will dissolve this kind of online shopping woes. They offered Cash on Delivery or C.O.D. that allows almost any kind of customers to order from their website and pay in cash instead. They only require their customers to pay only after they receive their orders.

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